15 Web design definitions you need to know

20th January 2016/0/15
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As much as we try not to speak geek here at Buffalo, sometimes we accidentally do and we apologise! Sometimes all the technical jargon can be a little overwhelming, especially when it comes to acronyms so we’ve created a quick guide of web design definitions that you might need to know.


  1. Back end – The back end of a website is hidden from regular website visitors, but allows our team to build your website without your page visitors seeing any of the mess. Think of it as the creative workshop!


  1. CMS – CMS stands for content management system. Which is a backend tool for managing a site’s content that separates said content from the design and functionality of the site. It’s also great if you wanted to add content yourself!


  1. CSS – CSS stands for Cascading style sheet. Something that you’ll never have to deal with, but allows the developer to easily change the style of the site without affecting the content.


  1. Domain – The domain is the name the website can be identified by, for example our website uses the domain: buffalowebdesign.co.uk. It’s what everyone knows you by!


  1. E-commerce – Short for electronic commerce, it enables the buying and selling of products online. Whether it be a physical item to be shipped or a digital product.


  1. Front-end – It’s basically the opposite of the back end. It’s all the elements of the website that visitors can physically see and use e.g. shopping cart, page navigation, images.


  1. HTML – It stands for Hypertext mark-up language, but that’s quite a mouthful! It’s used to write web pages and allow your content to be put on your site.


  1. HTTP – HTTP stand for hypertext transfer protocol. You’ll recognise it from the search bar when you are on the internet as it provides a set of rules to direct you to a certain web page.


  1. Landing page – It’s the first page your visitors will see after you have sent them to a particular link. Often used to provoke a visitor into a specific action, like downloading a guidebook.


  1. Mark-up – This refers to the coding applied to a text document to an internet language like HTML or XML.


  1. Navigation – navigation allows visitors to move around a site easily. Whether it is through page links or menu bars, it makes using your website so much easier!


  1. Plug-in – A plug-in is like a third party element, that can be inputted to a website to increase functionality of a particular feature. It’s like a helping hand that will help visitors use your website easier.


  1. Permalink – shorted from permanent link, they are usually used in blogs to provide links to other web pages that people may find useful. It makes sharing information with your viewers a lot easier!


  1. Script – typically refers to a piece of coding on a web page that makes the page more interactive and usable for visitors. It’s a lot of web developer geekiness!


  1. Usability – This refers to how easy it is for visitors to use and understand your site. This includes the navigation, content, images and all the interactive elements involved to make using the site a breeze!


All this technical jargon can be a little bit complex to understand but hopefully this helps. If you ever don’t understand just let us know and we’ll explain! But we do our best not to speak Geek!

Contact Buffalo Web Design

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